Tracking & Forecasts

Box Office Weekend Forecast: MERCY ($8-10M+) Should Dethrone AVATAR; Fathom’s LORD OF THE RINGS Anniversary Continues; NFL and Winter Weather May Be Problematic

Photo Credits: Khalid Mohtaseb & Amazon MGM ("Mercy"); Russell Carpenter & 20th Century Studios & Disney ("Avatar: Fire and Ash"); Warner Bros. ("The Lord of the Rings: The Fellowship of the Ring")

This report also appears in Box Office Theory’s Substack newsletter.

Last week’s purported Avatar-topper didn’t quite pan out up to expectations, but now Amazon MGM’s first major release of the year will take its shot.

Mercy
BOT Domestic Weekend Forecast Range: $8 — 13 million
Traditional Studio Tracking: $13 million+

The Lord of the Rings Trilogy (25th Anniversary Fathom Re-Issue)
BOT Domestic Weekend Forecast Range: $3.5 — 6.5 million

Return to Silent Hill
BOT Domestic Weekend Forecast Range: $1 — 3 million

Key Tracking Factors & Rationale:

  • Mercy aims to leverage the appeal of Chris Pratt and Rebecca Ferguson with a Minority Report-style, high-concept, sci-fi crime thriller. Early reviews aren’t the hottest (30 percent fresh from 23 Rotten Tomatoes critics), but the film isn’t necessarily geared toward them. Pre-sale samples are tracking slightly ahead of Flight Risk on this same weekend last year. IMAX and 3D screenings will also play a role.
  • Following a stellar $8.2 million weekend, Fathom’s three-film re-release of the extended editions of the Lord of the Rings trilogy — The Fellowship of the RingThe Two Towers, and The Return of the King — continues to trend well in fan pre-sales for its second of two planned weekends in release. Fellowship is in the early months of its 25th anniversary year.
  • Video game and genre fans could turn out for Return to Silent Hill, but limited marketing reach will likely keep it from the adapted franchise’s past box office heights.
  • External of the movies themselves, two key elements may depress moviegoing over January’s penultimate frame: continued NFL playoffs and a major winter storm set to potentially impact more than 35 states throughout the Friday-Sunday period (and beyond).

Weekend Forecast
(table below is best viewed in desktop format)

This weekend’s top 10 films are tracking to earn a projected $51 million+. That would be 3 percent below the same weekend in 2025 ($53 million, led by Flight Risk‘s $11.6 million debut) and 30 percent below the same weekend in 2019 ($73.8 million, led by the $18.9 million second frame of Glass).

Film
Distributor
3-Day (Fri-Sun) Weekend Forecast
3-Day Change from Last Weekend
Projected Domestic Total through Sunday, January 25
Expected  Location Count (as of Tue)
Mercy
Amazon MGM
$12,800,000
NEW
$12,800,000
~3,400
Avatar: Fire and Ash
Disney (20th)
$7,700,000
-47%
$378,800,000
~3,000
The Housemaid
Lionsgate
$6,500,000
-24%
$117,900,000
~2,900
Zootopia 2
Disney
$5,700,000
-38%
$401,400,000
~2,900
28 Years Later: The Bone Temple
Sony
$4,500,000
-64%
$21,100,000
~3,506
The Lord of the Rings Trilogy (25th Anniversary Re-Release Weekend #2)
Fathom Entertainment
$4,500,000
-45%
$12,700,000
~1,600
Marty Supreme
A24
$4,100,000
-25%
$87,200,000
~1,700
Primate
Paramount
$2,600,000
-48%
$24,400,000
~2,500
Anaconda
Sony
$1,700,000
-49%
$62,500,000
~1,900
Return to Silent Hill
Iconic Events
$1,500,000
NEW
$1,500,000
~1,700

All forecasts above are subject to revision prior to the start of the weekend and will be notated accordingly. Theater counts are estimated unless otherwise stated.

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